youth, agriculture, logistic regression, stereotypes


Agriculture plays a crucial role in any economy. However, agricultural work is often regarded as unpopular, dirty and lacking prestige. As a consequence, young people frequently migrate from rural to urban areas in search of alternative activities. This study addresses the challenge of integrating youth into the agricultural workforce. The objective is to assess the reasons behind youth’s (un) willingness to engage in agricultural work, using Serbia as a case study. Data were collected through a questionnaire and 308 responses were analyzed with the help of Binary Logistic Regression. The findings indicate that the attitude of young individuals to engage in agricultural work is significantly shaped by area of residence, family involvement, ownership of rural property, the economic viability of the agricultural sector and concerns about long-term employment stability. A few positive and negative stereotypes were also identified. The findings underscore the imperative to attract young people to work in agriculture.


Download data is not yet available.


Abayomi, A.A., Eniola, V.N., & Etoade, W.F. (2015). A study on factors determining the choice of Agriculture professional career among the Students of the Faculty of Agricultural Sciences in Ekiti State University, Nigeria, International Journal of Agricultural Extension and Rural Development, 8 Vol. 2 (4), pp. 082-087.

Agumagu, A.C., Ifeanyi-obi, C.C., Agu, C. (2019). Perception of Agriculture Students Towards Farming as a Means of Sustainable Livelihood in Rivers State, Nigeria, Journal of Agricultural Extension 22(1), pp. 4143-4148. DOI: 10.4314/jae.v22i1.12S

Akrong, R., & Kotu, B.H. (2022). Economic analysis of youth participation in agripreneurship in Benin, Heliyon, 8(1):e08738. DOI: 10.1016/j.heliyon.2022.e08738

Akrong, R., Kotu, B.H. (2022). Economic Analysis of Youth Participation in Agripreneurship in Benin, Heliyon 8: e08738. DOI: 10.1016/j.heliyon.2022.e08738

Bagshaw, A., & Maddison, M. (2022). New national education program seeks to attract students to the agriculture sector, Available at: (Accessed 20.07.2023.)

David, J.A.S., Fortuna, H.D.F., Sanchez, K.A.B., Rosete, M.A.L. (2022). Determinants of Tertiary Students’ Intention to Participate in the Agriculture Sector in Visayas, Region 8 Philippines, Journal of Industrial Engineering & Management Research, Vol. 3, No. 1, pp. 20-44. DOI:

Dedieu, B., Contzen, S., Nettle, R., & De Alencar Schiavi, S.M. (2022). The Multiple Influences on the Future of Work in Agriculture: Global Perspectives, Frontiers in Sustainable Food Systems, 6:889508. DOI:10.3389/fsufs.2022.889508

Duah, J.A. (2021). Tell the Success Story of Youth in Agribusiness, Available at: (Accessed 29.07.2023.)

Fazidah, R., Tengku Halimatun Sa’adiah, T.A.B., Mohd Afiq, A.M., Norhafizah, M.Z. (2021). Factors influencing perception towards agriculture field in high level education among public University students in East Coast Region, AIP Conference Proceedings 2347.

Finta, Z., Palkovics, A., & Koszegi Iren, R. (2020). AZ AGRÁRKÉPZÉSI SZAKOK NÉPSZERŰSÉGÉNEK ALAKULÁSA A MAGYAR FELSŐOKTATÁSBAN 2019-IG, Journal of Central European Green Innovation, 8(1-2), 25–43.

Genovez, D.S., Pérez, S.M., Tapia, F.H., & Ortega, A.E. (2022). Rural youth: a perspective of agricultural labor from their protagonists, Convergencia, vol.29, e16508.

Geza, W., Ngidi, M., & Ojo, T. (2021). Youth Participation in Agriculture: A Scoping Review, Sustainability, 13, 9120.

Girdziute, L., Besuspariene, E., Nausediene, A., Novikova, A., Leppala, J., Jakob, M. (2022). Youth’s (Un)willingness to work in agriculture sector, Front, Public Health 10:937657. DOI: 10.3389/fpubh.2022.937657

Hendrix, R., Morrison, C.C. (2018). Student Perceptions of Workforce Readiness in Agriculture, Journal of Agricultural Education, 59(3), pp. 213-228. DOI:10.5032/jae.2018.03213

Hilbe, J.M. (2015). Practical Guide to Logistic Regression, (1st edition), Chapman and Hall/CRC., p. 3

Kandula, V.K. (2021). Factors affecting students after graduation in choosing agricuture as career in Telangana, Juni Khyat Journal, 11(1): 736-751.

Khatri, M., Singh, S.P., Bisht, K., Khatri, K. & Shinde, R. (2023). Perception of students on rural agricultural work experience (RAWE) programme, Pharma Innovation Journal, 12(3): 2508-2512.

Kusi, R.O. (2022). Attirer les jeunes vers l’agriculture, Available at: 23.07.2023.)

Ljubojević, R., Blanuša, A., & Petrović, S. (2022). Agrarian strategy and policy of the Republic of Serbia, Economics of Agriculture, 69(3), pp. 897-909. DOI: 10.5937/ekoPolj2203897L

Magagula, B., & Tsvakirai, C. (2019). Youth perceptions of agriculture: influence of cognitive processes on participation in agripreneurship, Development in Practice.

Milić, D., Jocić, B., Novaković, T., Tekić, D., Ilić, Z., & Maksimović, B. (2023). Investments in Serbian agriculture, Economics of Agriculture, 70(2), pp. 411–422. DOI:

Nayebi, H. (2020). Advanced Statistics for Testing Assumed Casual Relationships: Multiple Regression Analysis Path Analysis Logistic Regression Analysis, Springer Nature Switzerland AG., p. 79.

Omotosho, A., Asani, E., Ayegba, P., Ayoola, J. (2020). Impact of Agricultural Education on Students’ Career Choice: A Survey, International Journal of Emerging Technologies in Learning ,Vienna, Vol. 15, Iss. 3, pp. 51-61. DOI:10.3991/ijet.v15i03.11260

Pampel, F.C. (2020). Logistic Regression: A primer, (2st edition), SAGE Publications, Inc., p. 9.

Pollnow, G. E., Caldas, N. V., & Anjos, F. S. (2023). Sucessão geracional e instalação de jovens na agricultura: a percepção de organizações sindicais da Espanha, Revista de Economia e Sociologia Rural, 61(4), e263213.

Prasetyaningrum, D.I., Ruminar, H., Irwandi, P. (2022). The Perception and Interest of Career Choices in Agriculture: Case of Agroecotechnology and Agribusiness Students, HABITAT 33 (2), pp. 186-200. DOI: 10.21776/ub.habitat.2022.033.2.19

Twumasi, M.A., Jiang, Y., Acheampong, M.O. (2019). Determinants of agriculture participation among tertiary institution youths in Ghana, Journal of Agricultural Extension and Rural Development, Vol. 11, No. 3, pp. 56-66. DOI:10.5897/JAERD2018.1011

Vučkovski, B.G., Simonović, Z., Ćurčić, N., & Miletić, V. (2022). The role of agriculture in the economic structure of Serbia and budget support for rural development of Kladovo municipality, Economics of Agriculture, 69(3), pp. 863–876. DOI:

World Bank (2023). Agriculture and Food, Available at: (Accessed 30.07.2023.)




How to Cite

Janaćković, M., & Dimitrijević, O. . (2024). RESEARCH ON THE ATTITUDE OF YOUNG PEOPLE REGARDING THE ATTRACTIVENESS OF AGRICULTURE: A CASE STUDY OF SERBIA . Ekonomika Poljoprivrede, 71(2), 365–380.



Original scientific papers